Portfolio | Samantha Simard

Samantha Simard

Popularity Contest: How Orkut Users Demonstrated Function of Tech and Culture

More likely than not, you have a favorite social media app. Even if you use several different apps on a daily basis, there’s probably one...

Samantha Simard

A Look At Weixin’s Cognition-Based Branding

When you consider social media marketing from the perspective of individual and cognitive factors, one thing becomes clear extremely...

Samantha Simard

The Breast Cancer Meme Examined: How Cyberactivism Met Humor

When we consider the various methods of social media mobilization as it relates to marketing, one of the most powerful is cyberactivism....

Samantha Simard

The Strange Case of Warby Parker: How Social Media Aided Alternative Shopping

If you’ve ever found yourself in need of prescription eyeglasses, you know exactly how daunting finding the right pair can be. That’s why...

Samantha Simard

Dyeing My Hair @ Home w/ NO BLEACH: The Good, the Bad, and the End Result!

Hey guys! I realize it’s been a hot minute (try two years) since I wrote a formal blog post, but that’s just because my life isn’t...

Samantha Simard

(Story-Time!) Unsolicited Advice: When to Give It & When to Back the Hell Off

Something equal parts amusing and annoying happened to me (and no, it’s not the hit-and-run fender-bender). This is Stitches related (but...

Samantha Simard

Fandom Guilt: Don’t Do It!

So I had an interesting encounter here on Ye Olde Internet today, and as usual, I decided to share it with all of you. For those of you...

Samantha Simard

Health Chat: My Experience with Gallbladder Removal!

Hey guys! I know it’s been a minute since my last blog post, but between school, STITCHES-related stuff (Things are Happening and I’ll...

Samantha Simard

Writing + motivation + anxiety = profit???

Fun fact about me: I can’t write without music. That’s right! Someone with zero musical talent whatsoever (except for scream-singing...